Five seconds is the average time your eyes are off the road while texting. When traveling at 55mph, that's enough time to cover the length of a football field. (2009, VTTI)


Engaging in visual-manual subtasks (such as reaching for a phone, dialing and texting) associated with the use of hand-held phones and other portable devices increased the risk of getting into a crash by three times. (2009, VTTI)


11% of all drivers under the age of 20 involved in fatal crashes were reported as distracted at the time of the crash. This age group has the largest proportion of drivers who were distracted. (2012, NHTSA)


49% of drivers with cell phones under the age of 35 send or read text messages while driving. (2011, Harris Poll)


60% of drivers use cell phones while driving. (2011, Harris Poll)


57% of drivers rate themselves as better than the average driver. (2011, Harris Poll)


42% of young adult drivers are very/somewhat confident that they can safely text while driving. (Ad Council, 2012)


68% of teens and young adults disagreed that it is easy to text while driving and still pay attention to the road. (Ad Council, 2012)


80% of teens and young adults indicated concern about the issue of texting while driving. (Ad Council, 2012)

FACT #10

49% of adults say they have been passengers in a car when the driver was sending or reading text messages on their cell phone. (2010, Pew Research Center)

FACT #11

44% of adults say they have been passengers of drivers who used the cell phone in a way that put themselves or others in danger. (2010, Pew Research Center)

FACT #12

36% of teens say they have been involved in a near-crash because of their own or someone else's distracted driving. (2010, Pew Research Center)

FACT #13

78% of teens and young adults say they have read an SMS message while driving. (2012, NHTSA)

FACT #14

71% of teens and young people say they have composed/sent SMS messages while driving. (2012, NHTSA)

FACT #15

As of December 2012, 171.3 billion text messages were sent in the US (includes PR, the Territories and Guam) every month. (CTIA)

FACT #16

The number of people killed in distraction-affected crashes decreased slightly from 3,360 in 2011 to 3,328 in 2012, while an estimated 421,000 people were injured, a nine percent increase from the estimated 387,000 people injured in 2011. (NHTSA)

FACT #17

You're 2x more likely to crash if you text while driving. (VTTI)